5/7/03 :: Audiobahn Signs Licensing Agreement with

Audiobahn Signs Licensing Agreement with Electronics Arts

May 7, 2003 -- Brea, California - Now fleet fingered gamers will have a new way to attain Audiobahn products. Audiobahn has partnered with Electronic Arts, independent developer and publisher of interactive entertainment, to appear in a new driving game released under the Need for Speed™ brand.
The Audiobahn trademarks and merchandise will appear in this racing game, where winners will be able to upgrade their vehicles with Audiobahn sound systems.

Advertising in the form of in-game integration is expected to optimize Audiobahn's target audience delivery and enhance key messaging, said company officials.

It has been Audiobahn's commitment to stay focused on what is young and hip, and to partner themselves with the finest companies in those industries. This commitment has lead to Audiobahn's rapidly accelerating growth in the mobile audio market, company officials said. Audiobahn chose Electronic Arts because of the natural connection between their games, racing, and Audiobahn's mobile audio products.

Checkout Audiobahn's entire line of Audiobahn products at www.audiobahninc.com, or call (714) 988-0400 for a catalog.