10/13/2003 -- Rockford Signs On With Net Enforcers

Rockford Signs on With Net Enforcers

October 13, 2003 -- Tempe, Ariz. - Rockford Fosgate has partnered with Net Enforcers Inc. to help police eBay and Yahoo auction sites to track down and eliminate unauthorized online reselling of its mobile audio products.
"We've made a stand to stamp out transshipping and the unauthorized reselling of our products over the Internet for the sake of our strong independent dealer base and our customers," explains Bill Jackson, Rockford Fosgate vice president / mobile sales. "In this respect, our dedicated, hardworking and honest dealers are helpless. So, it is up to us to help protect them from those trying to profit off of Rockford Fosgate illegally. Net Enforcers will help us do that by working with Ebay and Yahoo to have all auctions that infringe on our copyrights removed from their auction sites."

Adds Ron Trout, Rockford Fosgate managing director, "Not only are our dealers hurt by these unauthorized merchants, and I use the term 'merchants' very loosely, but so are the buyers. By purchasing a new Rockford Fosgate product online like this, the buyer forfeits valuable bonuses that come with buying from an authorized Rockford Fosgate dealer, including warranties and customer service that you simply can't put a price tag on."